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Downsizing seems to be the theme this Christmas, especially when it comes to underwear.


17th November 2011


Mayhem has hit the streets of Dublin as the nation goes crazy with some early Christmas shopping. With presents getting smaller year on year as people tighten their belts, it seems everyone is eager to seek out the bargains as early as possible this year.

The presents aren’t the only things getting smaller this year…underwear is too. Sexy Lingerie is turning out to be a very popular gift this Xmas as 11850, Ireland’s original independent directory enquiry service experienced a dramatic increase in calls of almost 40% to lingerie shops this month alone. It’s reassuring to know that the nation are preparing for the cold weather and winter nights early this year.

This dash to the shops is not only caused by the shrinking underwear trend , 11850 have also been sent into overdrive with calls for Toy Shops beginning to shoot through the roof as parents try to get their hands on the “must have” toys this Christmas. The top two toys on letters to Santa this year are “The dance star Mickey” and the “V-tech Tablet”.


-ENDS-


Editors Note:

11850 is Ireland’s original independent directory enquiry service. Celebrating its tenth anniversary of service, 11850 is committed to providing callers the highest levels of service, accuracy and courtesy. 11850 joined the kgb family of businesses in 2006. kgb is the world’s largest independent provider of directory assistance and enhanced information services.

11850 is market leader in text directory enquiries in Ireland and is the second largest voice directory assistance operator. Recognised as a leading innovator, 11850 was the first to introduce value added services such as free number textback, and remains the only DQ operator offering free search via the web.